Peter Sanchez

Peter Sanchez

Co-Founder & CEO

Born in Cuba in 1961, Peter was just six months old when his family left for Buenos Aires. After a brief exile in Argentina and Chile, his family landed in Los Angeles, California, where Peter grew up, like many Cubans in exile, within two cultures simultaneously. Thus the term Cuban-American. Peter, who had been enjoying great success as a P.I., with most of the Cuban-American legal community on the West Coast as his clientele, always felt a connection and a yearning for his native Cuba. Like many Cuban exile kids, the parents and extended family had a lot to do with the first generation living their traditions and cultural heritage. By 1996, he was travelling to Cuba and beginning to elaborate the idea of creating a company that would share the best of Cuba with the US, but also bring the best of the US to Cuba thereby building cultural bridges, good faith and hope among two peoples that had always had a natural affinity for each other. By anchoring on Cuba’s rich artistic and cultural heritage, he partnered with his good friend and art curator and scholar, Adolfo Nodal and they formed their first groups for the Bienal de La Habana in the year 2000, and every year since.